Platform products

Different parts of the commerce experience work on the same data.

Use products as connected parts of discovery, personalization, customer intelligence and engagement rather than isolated point tools.

Platform products

Explore product families on one shared data context.

Evaluate discovery, customer intelligence, engagement and optimization products as connected capability families working on the same product, customer, behavior and order context.

Discovery and conversion

Smart Search

Generally available

Intent-aware, manageable and measurable search for your storefront.

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Product Recommendations

Generally available

Relevant product collections for every page and visitor context.

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Customer and loyalty

Customer Intelligence

Generally available

Unify behavior, orders, segments and RFM in one customer context.

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Engagement and automation

Journey Automation

Beta

Multi-step automated flows that react to customer behavior and time.

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Omnichannel Engagement

Beta

Deliver campaigns and transactional messages to the right channel from one hub.

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Onsite Personalization

Beta

Onsite experiences matched to page, device, visitor and audience context.

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Insights and optimization

Advertising Management

Beta

Bring Meta and Google Ads data into one analysis, draft, approval and controlled activation workflow.

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One platform

Start with one product and expand on the same data context.

Once catalog, behavior and customer data are connected, new capabilities can be activated on the same foundation without starting another data project.