One phrase, one need, thousands of products. Connect spelling variations and different expressions with relevant products. Make search your storefront’s best guide.
Example experience · Illustrative products and queries
AT EVERY STEP OF SEARCH
Good search makes the right connections.
Your customers’ words may differ from your catalog’s language. Bridge that gap and shape results around both customer intent and your merchandising priorities.
01
Query understanding
Bring spelling tolerance, synonyms, stop words and term expansion together so different phrases can resolve to the same intent.
02
Commercial ranking
Boost a product, category or brand; bury or hide results, add badges or redirect visitors to a destination page.
03
Search results page support
When the storefront search misses, place 4 or 8 SmarterMoment matches at the top of the results page and keep the sales opportunity alive.
04
Search insights
Track popular and no-result queries to uncover catalog, content and campaign opportunities early.
PRODUCT DISCOVERY IN PRACTICE
One catalog. Different search moments.
Choose a scenario to see how a query connects to a relevant product. These are illustrative walkthroughs of the product’s behavior, rather than a live store search.
“Cloth bag” and “canvas tote” can describe the same product. Use configured synonyms to connect your catalog’s language with the terms your visitors use.
Bring relevant products forward during a campaign. Manage ranking with product, category or brand rules; add badges, demote or hide products when needed.
When your storefront changes, your search can follow.
Bring seasonal, stock and campaign priorities into your search experience. Define rules for individual products, categories or brands.
01
Bring products forward
Increase relevant products’ visibility in the ranking.
02
Shape the experience
Apply demotion, hiding and badge rules.
03
Guide the next step
Redirect specific queries to the relevant destination page.
LEARN FROM SEARCH
An unfound product can reveal your next improvement.
Follow popular and zero-result queries. Spot a missing synonym, weak product content or a catalog opportunity. Let real search behavior inform your next step.
Search review list
Query
Signal to review
Possible action
cloth bag
Different product name
Review synonyms
linen suit
Zero-result query
Check catalog coverage
everyday sneaker
Campaign interest
Evaluate ranking rules
Example experience · Illustrative products and queries
Smart Search
A connected path from query to result.
01
Understands intent
Normalizes the query and expands related terms.
02
Applies rules
Evaluates active commercial rules and eligibility boundaries.
03
Serves the best result
Ranks contextually relevant products and records performance.
Questions on your mind.
Are the search examples on this page live?
No. The scenarios are interactive walkthroughs using example products. We can review results from your own catalog and rules together during a demo.
Do I need to replace my existing store search?
An integration that supports your search results page is also available. The approach and placements are reviewed against your storefront’s technology.
Can I manage synonyms and merchandising rules?
You can manage search behavior through synonyms, redirects, promotion, demotion, hiding and badge rules. Choose the right scope for your own catalog.
Relevant match
Synonym match
New collection
Search review list